We want to hear your experiences, insights and ideas. Then we want to use the direct voice of people thinking about ageing to influence a different approach to supports and services for older people.

To start to do this we commissioned  a small, creative organisation called Gobby. Gobby is a clever piece of technology that allows us to collate and analyse all your various insights and experiences.  That analysis informed the report which can be found on this website (WIGO Report 2025)

Gobby took your insights but not your stories. We want to hear those as well (they will be just as vital in influencing supports and services for older people in the future). Contact info@wigo.org,uk to find the best way to share your stories.

Thank you so much for being part of the When I Get Old (WIGO) movement.